Digital marketing manager (SEM)

We are looking for a Digital Marketing Manager, for a permanent contract in our Paris offices, starting January 2023. Attached to the Sales and Marketing Team, you will be under the management of the Marketing Director.

Tasks

• Plan and execute all digital marketing, including SEO/SEA/SMO, marketing database, email, social media and display advertising campaigns
• Manage and publish contents (blogs, videos, white paper or guides) ;
• Update websites (on WordPress) ;
• Manage webinars with Sales and Products team ;
• Conduct globals and locals campaigns and to help administer the CRM tool (Hubspot)
• Participate and contribute in the creation of content
• Brainstorm new and creative growth strategies
• Collaborate with internal teams to create landing pages and optimize user experience

Requirements and skills 

Graduated from higher education specialized in Marketing/Digital Communication, you already have a first confirmed experience in digital marketing.

You have a demonstrable experience leading and managing SEM (SEO/SEA/SMO), marketing database, email, social media and/or display advertising campaigns (Google Analytics and LinkedIn Analytics). 

You are creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

You also have experience in the landing pages and funnel marketing optimization, experience in A/B testing, various experiences, and a solid knowledge of website analysing tools (for example, Google Analytics).

You are fluent in French and in English. 

Additional information

The position is in Paris (75001). You can work partially remotely.

Type: Full time, permanent

Starting date: January 2023